|
Expansion Management marries the informational needs of qualified site location executives with the marketing ambitions of economic development organizations. This occurs through the delivery of timely editorial content in print, on-line and in person.
Circulation Profile
45,000 executive decision-makers — 52.7 percent of whom are in the CEO, Chairman, Owner, President category — of companies (with 50-500 employees) that are actively looking for the best location to establish a future manufacturing plant, distribution center, regional or corporate headquarters, call center or other such business facility.
Editorial Mission
The mission of Expansion Management is to help educate our readers, most of whom run companies with fewer than 500 employees, about how best to evaluate and compare various communities and sites throughout the country and around the world in order to determine which will best satisfy and enhance their long-term business requirements.
Our goal is to provide readers with honest and factual comparison information on cities, states, regions and countries that will enhance their ability to make quality site location decisions.
|
|
The site selection process is, at its core, about comparing one location with another, and what distinguishes the EM franchise from its competitors is our unchallenged leadership in the area of research that compares metro areas according to a wide variety of business climate and work force factors.
The heart-and-soul of our editorial content is found in the basic research
studies we publish annually — on how to evaluate the manufacturing work
force with our Education Quotient™ ranking
of 2,800 secondary school districts nationwide; our Knowledge
Worker Quotient™ comparison of the college-educated work force
in all 362 metro areas; our Quality of Life Quotient™,
which compares the ability of the typical worker to access the American
Dream of home ownership, good public schools, low crime and a reasonable
standard of living in all 362 metro areas; our Logistics
Quotient™ comparison of the logistics infrastructure in each
of the 362 metro areas; our Health Quotient™
comparison of the relative cost and availability of health care to businesses
as well as workers, in each of the 50 states; and, finally, the Legislative
Quotient™ comparison of the impact of each of the 50 state
legislatures in creating a healthy business climate.
Much like a university, our mission is to teach our readers how to think — in our case, about the complexity of the site selection process.
|