If you're a busy executive of a successful and growing company, you don't have time to wade through the mountains of "fluff" you normally receive from communities and states telling you how great they are, how great the work force is, how great the business climate is .... Well, you get the picture.
Every place is a great place for somebody, although maybe not for your particular company. When you're trying to make an intelligent business decision involving the future of your company, you need facts and figures, not fluff and words. You want to see numbers.
| The reason we picked neighboring states is that, if you're considering moving or expanding your company to the Western United States, you don't really care how California stacks up against, say, Connecticut. |
Not only that, you want to see a state's numbers in relation to other state's numbers. After all, one number is high or low only when compared to another number.
You're not interested in the opinions, except maybe in the opinions of people who operate businesses in places in which you are interested. You just want the facts.
That's exactly what this issue of California Ratings gives you: facts, not opinions. Real numbers, not fluff.
Based upon two of our widely acclaimed annual issues -- our Ratings Issue and our Atlas & Guide -- we thought it would be helpful to our readers to focus in on a particular state.
In this case, we picked California, the state with the largest economy, to see how it compares with the rest of the states in its region.
Throughout the pages of this booklet we provide a wide range of statistical data on the Golden State and nine of its neighboring states.
The reason we picked neighboring states is that, if you're considering moving or expanding your company to the Western United States, you don't really care how California stacks up against, say, Connecticut. You do care, however, how it stacks up against Arizona or Nevada or Oregon.
So don't just take my word for it ... check it out yourself.
-- Bill King, Editor
Expansion Management Magazine
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